New Packaging for New Consumers

Libby Enright

Organization:

McBride Sisters Wine Company, California

Libby Enright began her career in the alcohol beverage industry nearly 20 years ago, and has experience across beer, wine and spirits with producers varying in size. She is currently the Director of Winery Operations for McBride Sisters Wine Company, one of the largest Black and woman-owned wineries in the US. Since 2018, she has led the launch of their first canned wine endeavor, SHE CAN, as well as introduced the canned wine concept to their top-selling Black Girl Magic line. With her expertise in product sourcing, co-packing, and quality management, she has become well-versed in the rewards and challenges of managing a fine wine program with innovation and cans at its forefront. Libby grew up in the Bay Area and currently lives in Alameda with her husband and two young children.

Marian Leitner-Waldman

Organization:

Archer Roose, Massachusetts

Marian Leitner-Waldman is the founder and CEO of Archer Roose Wines, one of the fastest growing wine companies in the U.S. Marian is on a mission to democratize fine wine by making the wine industry more inclusive and leveraging format to fit the lifestyles of modern consumers.

Her emmy-award winning commercials, starring business partner Elizabeth Banks, have been lauded by the San Francisco Chronicle as the “most innovative wine marketing around.” Archer Roose has been recognized by Wine Spectator and the Beverage Tasting Institute. Her wines can be found in James Beard Award Winning restaurants, Target, Hannaford and JetBlue.

Martha Stoumen

Organization:

Martha Stoumen Wines, California

Martha Stoumen is a first-generation winemaker and the founder of Martha Stoumen Wines. Martha was raised in Sebastopol, CA. She obtained her undergraduate degree from UCLA in Geography and Environmental Studies with an Italian Language minor, and her graduate degree from UC Davis in Viticulture & Enology. Before founding Martha Stoumen Wines in 2014, Martha spent 8 years apprenticing under other winegrowers around the world, working in Tuscany, Sicily, the South of France, the Mosel, Germany, Marlborough, New Zealand, Margaret River, West Australia, and Sonoma County, California. Martha Stoumen Wines is a majority female owned and operated business. Winemaking is based out of a cooperative winemaking space in Sebastopol, California. All wines are fermented with native microbes and finished with minimal sulfites. Vineyards—the majority of which are dry farmed and certified organic—are located throughout Northern California, mainly in Mendocino County.

Martha Stoumen Wines makes around 8,000 cases per year and sells wine through independent distributors across 34 states and ten countries, as well as through its online DTC channel, the heart of which is the Community Supported Wine Club.

Martha currently lives in Santa Rosa, CA with her husband, Jon Patch, and their three-year-old son, August.