Why isn’t the Unified Symposium held in another city where more hotel rooms are close to the event?
- August 16 2023
This has been considered for years and continues to be. It seems so simple to just find another venue that better serves our and your needs, but it is not. The organizers are committed to continue to hold the event in California.
The only alternative venue that can at least accommodate our current session room and exhibit floor space needs is in San Francisco. We have evaluated many options with very limited outcome. The convenience of close proximity between the hotel rooms we need and a convention center is not significantly better in other cities. Where we can add more nearby rooms, the additional hotels we could consider have significantly higher rate ranges and “nearby” is not as close as our two headquarters hotels in Sacramento.
Additional concerns for our exhibitors and attendees with an alternative venue include significantly increased fees and costs in regard to: (a) union labor, (b) parking, (c) meals and (d) hotel rates. We are not assured that our repeated successful attendance would prevail with such a change in economic impact for you.
Share:
Latest News
Reframe the Narrative: Sessions Shaping What’s Next
The wine and grape industry is at a pivotal moment. With shifting consumer behavior, market…
What’s Next for Wine, en Español: Tradition Meets Innovation
Join us for a special Spanish-language workshop at the 2026 Unified Wine & Grape Symposium, designed for…
Reframe Your Presence on the Trade Show Floor
This year presents a rare opportunity to secure booth space in areas that historically sold…
Reminder to Reserve Your Hotel Room
Reserve your hotel room close to the action. The Hyatt Regency and Sheraton Grand Sacramento…
Keynote Luncheon Speaker Announced for 2026 Unified Symposium
The Unified Wine & Grape Symposium will tackle one of the industry's most critical topics:…